Excoriate
(pronounced ek-skohr-ee-ayt or ek-skawr-ee-ayt) verb
Definition
1. to wear off or rub off the skin of; abrade; flay.
2. to criticize or reprimand severely; censure harshly; castigate or denounce.
Main Example
In an interview last month, retired Marine Gen. Anthony Zinni, who is also a former Bush envoy to the Middle East, excoriated the Pentagon's planners for failing to anticipate the problems in post-war Iraq. When asked whether heads should roll, Zinni replied, "Absolutely!"
Workplace Examples
To make this brainstorming session really worthwhile, please remember the ground rules: no idea is too outlandish, and no idea is out of bounds. Say whatever springs to mind without fear of being chastised or excoriated.
The plan was shot down instantly! In fact, the CEO was furious at Mark for even bringing up the idea, saying, "This is thoughtless. You can't get any dumber." I've never heard the CEO excoriate anyone in this manner.
Other Examples
a company that encourages its employees to take risks and push the envelope by not disciplining or excoriating them for mistakes
a brash executive who is not given to tact and niceties and who will, therefore, not shy away from excoriating managers when they screw up
the excoriation of Tyco's former CEO in the media for looting the firm
Hollywood's excoriation by many leading Americans after an FTC study established that entertainment concerns aggressively target young children with slick advertising for products only suitable for adults